Tech Firms, Millennials Reshape the Future of Cryptocurrency


Bitcoin advocates always look at the bright side despite the negative media hype that makes the crypto look bad.

On Tech & the New Generation

This year marks a new chapter for major digital money players to place their bet on their favorite crypto and hope for the best.

In fact, more and more tech firms are expected to join the bandwagon this year and integrate virtual cash into their services.

Interestingly enough, while some pundits say that bitcoin is going down the drain, many others claim otherwise.

In fact, nearly 22 million bitcoin wallets around the world have now been created, with an estimated 3 to 5 million active accounts, based on a research by the Cambridge University.

Social Media at the Helm

Facebook is expected to be among the most influential players in the technology sector that is capitalizing on bitcoin’s growing fame.

And with Millennials being considered as the generation that will boost the image of digital currency, tech firms have taken advantage of this and are now incorporating it to attract the generation to become modern-day stewards of this advocacy.

In a study conducted by Blockchain and cryptocurrency investment company Sustany Capital, it found that Millennials are quite interested in learning, if not investing, in Bitcoin and other virtual assets despite most of their peers showing little or no interest at all.

On top of this, the survey likewise stated that nearly 90 percent of American Millennials are eager to invest in digital currency.

Wanted: Millennials

Finder.com, in a recent study, also bared statistics that indicate 18 percent of Millennials have their own crypto accounts. A portion of them also claimed that virtual money could be a viable form of savings for them.

In another survey, out of 2,000 American adults, ‘Baby Boomers’ – or those born in the years following World War II – contributed to only 2 percent while ‘Gen X’ – the demographic cohort following the Baby Boomers and preceding the Millennials – comprised of just 9 percent.

The future of virtual money remains a major topic of debate, but the younger generation seems more inclined to put their faith on cryptocurrency compared to their older counterparts.

Millennials are the new bunch of people that witnessed the boom of the new digital age, and refashion this trend to their convenience so it makes perfect sense that tech companies today want to have them onboard.

Will Millennials become huge assets of the tech sector? Tell us how in the comments below.

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