Australian blockchain startup, EZTokens has announced the launch of its worldwide cryptocurrency loyalty program called EZToken Rewards.

EZToken is currently the world’s largest blockchain-based loyalty program by network size. On the platform, when members transact with participating retailers, they are rewarded with EZToken.
The token has real value, as it is traded on exchanges all around the globe.

The EZToken can be traded, held by members in their wallets or transferred to other members in the community.
Founder of EZToken Rewards, Hoa Nguyen said that:

“I strongly believe cryptocurrencies will replace points and miles as the dominant loyalty currency around the world. Consumers want a loyalty program which provides them with value, flexibility on how they use that value and an assurance the value won’t be taken away from them via expiry. Cryptocurrencies are superior to loyalty points as they deliver to all three.”

Philip Shelper, Loyalty & Reward Co CEO also reiterated that:

“Loyalty & Reward Co is proud to be providing consulting support to EZToken Rewards for their worldwide launch. We absolutely see the benefits of replacing loyalty points with cryptocurrencies and we’re confident consumers will too. It’s time for the loyalty industry to be disrupted, and EZToken Rewards are leading the way with over 80 retailers already participating in the program using the innovative EZScan point of sale device which rewards members instantly.”

Back in 2017, Loyalty & Reward Co researched to find out the effectiveness of giving customers crypto-based loyalty rewards as compared to mere point rewards.
The study was done at the University of NSW, and the results revealed that crypto rewards are more effective in fostering customer engagement.

The CEO of the Point of Loyalty, Adam Posner was very instrumental in the research, providing valuable insight and consulting for the project. He said that:
“Our latest ‘for love or money 2018′ research reveals that Australian loyalty program members have an appetite for cryptocurrency as a reward with 36 percent of members expressing an interest in being rewarded with cryptocurrency instead of points.”

Recently, EZToken Rewards formed a strategic partnership with Surpass Business Solutions, giving them access to more than 3,000 new retail stores in Australia.
EZTokens presents a win-win scenario for members, investors, and retailers, as the token appreciates in value with time and it can be traded on exchanges.

Loyalty & Reward is a firm that focuses primarily on loyalty management. Some of its clients include Sportbet, Coles Liquor, and many others.
The Point of Loyalty is also a customer loyalty consultancy that provides program strategy to clients such as Quest Hotels Apartments, BIG4 Holiday and more.

Surpass Business Solution has been in the sale of computers, Point of Sale Solutions, CCTV and more, for several years now.
The firm provides clients with the best sales and after sales service for software and hardware products.

For more information visit www.eztoken.io
Facebook: https://www.facebook.com/eztoken.io/
Twitter: https://twitter.com/eztoken
LinkedIn: https://www.linkedin.com/company/eztrade-holding/
Telegram: https://t.me/eztokensupport
Medium: https://medium.com/eztoken
Email: [email protected]

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